Natural Pregnancy Project

If you are a baby wearing mama, and you use Motrin, you might want to think twice.  Their newest ad campaign features a video that mocks and condescends to their target audience.

Here’s the condescending, mocking, anti mom and baby video.

I was so furious when I watched it I could barely speak. You would think a company who’s target audience is mothers, and has millions of dollars to spend on market research, and advertising would do a little bit better job than to insult their target market.

Insinuating baby wearing is simply a fashion statement, so you can feel like a “real mom”.

Mocking different styles of baby carriers.

“supposedly it’s a REAL bonding experience” I mean come on! Just do a quick Google search and you can see the benefits of baby wearing real and many.

“moms who wear their babies cry more than other moms”? What’s that about.  Maybe you need a lesson or two from your local NINO leader to learn how to properly wear your baby so it doesn’t cause so much pain. I know wearing my little one was the only thing that calmed her down, and didn’t bother my back at all. In fact, it cured the pain in my head from 24 hour screaming of a high needs infant.

Look like an “official mom” because you wear your baby. Check yourself. It makes you look like a mom who cares about doing the best you can for your baby and youself.

So now wearing a baby makes us look tired and crazy?

These are probably the same people who think formula is better than breast milk.

You can bet your sweet bippy, all motrin products will be leaving our household today ~ Forever.

Fantastic Response to the Video:

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More and more often expectant mothers are looking for ways to maintain their health and stay in shape during their pregnancy. Pregnancy yoga is an option many women are turning to when they find out they’re pregnant and have less options for exercise. Yoga is safe for pregnant women and has benefits for everything from flexibility to cardiovascular health. Here are some of the most important benefits of pregnancy yoga:

- Stretching poses promote circulation of blood and oxygen through the entire body, This relaxes both body and mind and promotes a sense of overall well-being

- Pregnant women often shift their pelvis forward in response to their growing belly which strains the lower back. Pregnancy yoga strengthens the core muscles, helping improve posture and decrease back pain.

- Yoga strengthens the muscles used in delivery, which will make natural childbirth easier and less painful.

- During pregnancy the digestive organs’ position can shift. This can impede digestion and cause unwanted side effects. Pregnancy yoga can help reverse this process and restore healthy digestion.

- Practicing yoga will help you build muscle, This will give you more energy and make it easier to carry your extra pregnancy weight. It will also make it easier to lose the weight once you’ve had the baby.

- One of the most important benefits of yoga for a pregnant woman is learning to focus on your breathing. Breathing properly will help you learn to relax your mind and body, even in difficult and scary situations. This focus and ability to relax will be extremely helpful during natural childbirth

If you’re looking to get involved in pregnancy yoga, whether it’s in the community or even in your home, make sure you find an instructor who specialized in pregnancy yoga, or a dvd that specially designed for pregnant women. There are certain positions that should be avoided during pregnancy so having a specialized instructor will keep you safe.

Here’s a pregnancy yoga video to get your started.

US $4.99 (0 Bid) End Date: Wednesday Jan-07-2009 7:46:16 PST Bid now | Add to watch list

US $11.90 End Date: Wednesday Jan-07-2009 9:19:15 PST Buy It Now for only: US $11.90 Buy it now | Add to watch list

US $2.99 (1 Bid) End Date: Wednesday Jan-07-2009 9:26:59 PST Bid now | Add to watch list

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